How Does Each Chromatype Buy a Car?
If your car blows up, what would you do next?
Buying a car may seem like a straightforward process, but each Chromatype would be most interested in a different aspect of it, and tripped up or slowed down by a different aspect of it. These different approaches to a common problem may help you understand the different types.
Blue
Blue approaches car buying as a system to be understood and optimized. They research extensively, comparing specs, reliability data, and cost-of-ownership metrics. Blue values efficiency in both the process and the vehicle itself. They might create spreadsheets comparing models, read technical reviews, and test drive strategically. They might pick their three favorite specs and optimize for those. Blue dislikes the debt of car payments but will calculate precisely if the benefits of financing outweigh paying cash. They're drawn to vehicles with new features and reliability. When disintegrated, Blue might become paralyzed by analysis or rush into a purchase based on specs without considering how the car actually feels to drive.
White
White approaches car buying as a process with established steps and social considerations. They value vehicles with safety records, manufacturer reputation, and resale value. White researches what experts recommend and may consult trusted friends who've gone through the process. They're comfortable with reasonable car loans if there's a clear payment plan. White considers how the vehicle will serve family needs and community expectations. They might prefer dealerships with established reputations over private sellers. When disintegrated, White might purchase a "sensible" vehicle that doesn't actually meet their needs just because it's what's expected.
Green
Green approaches car buying with attention to how a vehicle fits their lifestyle and values. They consider longevity, and if the car feels intuitively right. Green might take their time, visiting dealerships multiple times to sit in different vehicles and see which one "feels like home." They're drawn to cars with character, history, or connection to their identity. Green considers the full lifecycle of the vehicle and may prefer used cars with proven durability. When disintegrated, Green might stick with an unsuitable or damaged vehicle too long out of attachment or reject beneficial modern features out of resistance to change.
Red
Red is drawn to vehicles that provide an emotional experience—the thrill of acceleration, the perfect sound system, or the statement it makes when pulling up or when being walked up ot. Red might fall in love with a car on the test drive and be willing to take on significant debt if the vehicle provides immediate joy. The daily joy would feel like a worthwhile trade-off. They trust their instincts about which car is right for them, and would consider a car that does not “feel right” to be an unnecessary weight and burden, something that needs to be paid off or sold before acquiring the dream car. Red might negotiate intensely in the moment, and may look at diverse options for buying—used, new, from a factory, from a dealer’s auction—whoever has the dream car. When disintegrated, Red might purchase impulsively without considering long-term costs or practical needs.
Black
Black approaches car buying as a strategic transaction where timing and leverage matter. They research market conditions, waiting for opportune moments like end-of-month or model-year clearances. Black understands that cars depreciate and calculates exactly what features provide genuine value versus status markup. They're excellent negotiators who come prepared with market data and alternative options. Black might be willing to purchase a less prestigious brand if it offers better value or buy used to avoid the initial depreciation hit. If the dream car is available at the right price, Black would buy the dream car. If another car is available very cheap, Black may buy that car because it’s a good opportunity, and resell it later. Black may also be likely to purchase in non-standard ways, such as directly from a dealer’s auction, or online. When disintegrated, Black might focus so much on getting a "deal" that they miss finding a car that truly meets their needs.